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Psychology behind Overspending-Are you also one of them?

2/4 of Budgeting Bytes

We invite you to part 2/4 of the Budget Bytes series, which helps you decode your budget in the simplest of ways. Why? Managing your finances effectively is key to achieving your financial goals. Welcome to ThriftyOwl.Club, where we explore financial mindsets and hacks, helping you enhance your financial acumen one hoot at a time!

If you have not read the Part 1, Check it out here.

Ever wonder why that shiny new phone on Flipkart suddenly seems essential, even though your old one works just fine? 

Or why a weekend shopping spree suddenly leaves you with buyer's remorse? 

The answer lies in the fascinating world of the psychology of spending, and understanding it can be the key to a healthier and happier financial life.

Our spending habits are a unique blend of tradition, aspiration, and the ever-present pressure of keeping up with the Joneses (or should we say, the Kapoors?). But beneath the surface, deeper forces like emotions, social cues, and cognitive biases can often lead us to overspend, impacting our wallets and well-being.

Today, I want to recommend another newsletter, HealthHack which is a 5 minutes weekly newsletter about latest wellness hacks and how they interact with the technology evolving around us.

Trigger Alert! Common Culprits of Overspending:

1. The Retail Therapy Trap: Feeling stressed after a long day? You're not alone. Retail therapy, the act of using shopping to boost mood, is a common coping mechanism. But that temporary high from a new handbag can quickly fade, leaving you with debt and disappointment.

Have you done this?: Quiz yourself! Next time you feel the urge to shop after a stressful day, ask yourself: "Would I still want this if I wasn't feeling down?" If the answer is no, try a free stress-buster like taking a brisk walk or calling a friend.

2. The Comparison Catastrophe: Social media feeds filled with picture-perfect vacations and designer outfits can trigger feelings of inadequacy and a burning desire to copy those lifestyles. Remember, those carefully curated snapshots often paint an unrealistic picture. The people around us, be it friends, family, or social media connections, can subtly or overtly impact our spending choices. The fear of missing out (FOMO) and the desire to keep up with others can lead us to spend beyond our means.

Want to resolve it?: Unfollow accounts that make you feel inadequate. Instead, follow people who inspire you with their genuine experiences and practical tips for healthy living.

3. Instant Gratification Craving: Thanks to online shopping and instant delivery apps, the wait for that new gadget is shorter than ever. But this instant gratification can come at a cost, making us less likely to consider the long-term financial implications of our purchases.

We can solve it this way: Implement a "cooling-off period" before making any major purchases. Give yourself 24-48 hours to think about whether you truly need the item and if it fits your budget.

Conquering the Spending Monster:

The good news is, that understanding these triggers is the first step to overcoming them. By building conscious spending habits and utilizing practical tools like budgets and financial goal setting, you can take control of your finances and avoid the overspending trap.

Ready to Take Charge? Your Action Plan:

  1. Track your spending: Awareness is key! Use a budgeting app or simply note down your daily expenses for a week. You'll be surprised where your money goes.

  2. Set realistic goals: Do you dream of a vacation abroad? Define how much you need to save and create a realistic budget plan to reach that goal.

  3. Reward yourself wisely: Celebrate milestones without resorting to impulsive spending. Plan a picnic in the park, cook a delicious meal at home, or invest in an experience you'll truly cherish.

  4. Creating a Cooling-Off Period: Implement a "cooling-off" period before making significant purchases. This gives you time to reflect on whether the item is a genuine necessity or just a momentary desire.

  5. Building an Emergency Fund: Having a financial safety net can reduce the stress associated with unexpected expenses, making it less likely for you to turn to impulsive spending as a coping mechanism.

Remember, a healthy relationship with money is about balance and mindful choices. By understanding the psychology of spending and implementing these tips, you can break free from the cycle of overspending and navigate towards a financially secure and fulfilling future. Now, go forth and conquer your inner spender!